According to Caixin Media, Haier is planned to open 300 experience store to make people see and touch the new functions of its connected appliances. Smart home is a sector in which the Chinese Group is focusing with great engagement, as made by the most household appliances manufacturers in the world. The first Haier experience store was open in its own city, Qingdao, last February. Many new applications and solutions were launched by the brand, that has used all its know-how for smart living rooms, smart kitchens and other. During the 2016 China International Internet+ era Fair, Haier showed the U+ platform, that allows interconnection and interoperability technology, cloud platform, big data, artificial intelligence and open access ecosystem. As a whole they create a “U+ brain” with artificial intelligence, and an ecosystem bringing together food, daily necessities, entertainment, security and bathroom accessories in a smart setting.